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A distinctive name with potential trend-setting potential. It would suit anything from a fashion brand, to a nightclub/bar/restaurant.
Hooplash has eight letters and only two syllables. Two syllable names make popular global brands. Two syllable names are used by established brands like Pepsi, Twitter and Lego.
Hooplash.com is a dot com domain. Dot com domains are the most sought after top-level-domain in the world, famously used by websites like google.com. Once secured, a dot com all but guarantees no-one else can outrank you for your own name in the long run.