Completely invented brand name that sound technical and smart.
The word "xonify" contains only six characters and three syllables. Established brands using three syllable names include Heineken, KFC and Sainsbury's.
Xonify.com is a dot-com domain. Dot com domains are the most valued top-level-domain in the world, used by famous websites like facebook.com. When you own a dot-com, it is much easier to rank for your own name in search engines.