This name is ideally suited to a company in the e-commerce, software or import / export sectors.
Loadly has only six letters and only two syllables. Two syllable names make popular global brands. Two syllable names are used by established brands like Pocket, Honda and Walgreens.
Loadly.com is a dot com domain. Dot com domains are the most prestigious top-level-domain in the world, famously used by websites like facebook.com. When most people think of a website, they think of a dot com.