"IZUQ" is an invented 4-letter brand name, easy to pronounce and remember.
Izuq has only four letters and only two syllables. Two-syllable names are extremely rare and exceptionally valued. Established brands using two syllable names include Buffer, Starbucks and Honda.
This domain was first registered in November 2008. Older domains have an advantage when ranking in search engines.
Izuq.com is a dot-com domain. Dot com domains are the most prestigious domain extension in the world, famously used by websites like youtube.com. When you own a dot-com, it is much easier to rank for your own name in search engines.