A distinctive name with potential trend-setting potential. It would suit anything from a fashion brand, to a nightclub/bar/restaurant.
The name "hooplash" has eight letters and only two syllables. Two-syllable names are very rare and exceptionally prestigious. Established brands using two syllable names include Starbucks, Twitter and Disney.
This domain was first registered in October 2013. Older domains have an advantage when ranking in search engines.