This positive and modern business name is a play on the word "hip".
The name "hipzio" has only six characters and three syllables. Three syllable names are used by established brands like Nescafé, Microsoft and Delicious.
Hipzio.com is a dot-com domain. Dot com domains are the most popular, and the most prestigious. When you own a dot-com, it is much easier to rank for your own name in search engines.