This modern and invented brand name is well suited to an entertainment or biotechnology organisation.
The name "boed" has only four characters and just one syllable. Mono-syllable names are extremely rare and exceptionally desirable. One syllable names are used by established brands like Dell, Path and Chase.
Boed.com is a dot com domain. Dot com domains are the most valued domain extension in the world, used by famous websites like youtube.com. Once secured, a dot com all but guarantees no-one else can outrank you for your own name in the long run.