Technical business name which includes the first 4 letters of 'augmented reality'.
The name "augm" has only four letters and just one syllable. Mono-syllable names are extremely rare and very valuable. Established brands using one syllable names include Shell, Square and Dell.
Augm.com is a .com domain. Dot com is the most valuable domain extension. When most people think of a website, they think of a .com.
This domain was first registered in November 2004. Older domains have an advantage when ranking in search engines.